Don’t lose conversions to poorly designed forms. Observe how visitors interact with your various form fields to understand how, why and when they give or hold back information from you. Then, use it to tweak your forms to keep generating leads smoothly.
View field by field form metrics that tells you just how well or how poorly your different form fields are faring with your site’s visitors.
By tracking instances of form drop off, you can identify where your conversions flag, contributing to lower conversion rates.
Visual representations of various user actions on your forms - Form fills, user abandonment, user hesitation, and skipped fields.